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How to preserve and to store foodstuffs without refrigerator nor
freezer? In terra cotta pots, by making preserves, by re-using the
advertising boxes.
The first reusable models to preserve rice, pasta, flour,
chicorey or sugar, were proposed by Alphonse Leroux... Famous
illustrators like Benjamen Rabier or Poulbot,
writers such Sacha Guitry praised the quality of well-known marks of chocolate or coffee of that time. Huntley & Palmer industrialized the printing process of lithography on tin boxes.
